The Promota Magazine

Publisher’s Letter – 30th edition

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There is no passion to be found playing small – in settling for a life that is less than the one you are capable of living.” Mandela

2013 wasn’t an ordinary year. The world witnessed U.S. President Barack Obama shaking hands with Cuba’s Raul Castro at a memorial for Nelson Mandela, a rare gesture between leaders of two ideological opponents that reflected the anti-apartheid hero’s spirit of reconciliation. I still believe that this is the time to review cold-political ideologies and find common grounds between foe countries to move on, for the sake of future generations.


The passing of Nelson Mandela has left everyone despondent, saddened atlosing one of the most wonderfuland selfless politicians who has ever lived. Condolences and messages have been flooding in from all over the world on media platforms.  People from different corners of the world share the notion that Mandela’s legacy shines brightly in its humility and love for his people.  As a politician, Mandela was very humble, forgiving and selfless with no chip on his shoulder. No wonder the whole world weeps at his passing.

I like Obama’s remark:  “There are too many leaders who claim solidarity with Madiba’s struggle for freedom but do not tolerate dissent from their own people”. I wonder whether Africans leaders passively supported Mandela’s cause without emulating anyof the values that led to the collapse of apartheid. Watching Mandela’s video clips played on most media channels, we note one powerful quality throughout: dialogue and peaceful methods is the only way to achieve long lasting peace.

2013 has seen some other successes and adversity. M23, a rebel group in DRC Congo has been defeated. But sadly, there has been an escalation of unlawful killings, sexual violence, recruitment of child soldiers and other grave crimes in Central African Republic. Joseph Kony, at the head of one of the rebel groups terrorising the Central African Republic, after causing decades of atrocities in Uganda, is also in talks to give up arms.

On the development spectrum, Kenya launched a ground-breaking infrastructure project ($5.2bn-£3.2bn) its largest since gaining independence 50 years ago. The project will see the creation of a Chinese-financed railway line extending across East Africa to reach South Sudan, DR Congo and Burundi.

In this issue, we feature more inspiring success stories of African entrepreneurs to inspire our readers to take a pledge to pursue their dreams even if it means starting small.

Some people do not settle for small though. Magic Johnson has lived positively with HIV for 20 years and has amassed a wealth worth over $500million. Again, this is a testament that regardless of your circumstances, you can rise above them up and realise that dream of yours.

Uganda’s Stephen Kiprotich won a second gold in Moscow for Uganda, following a miraculous Olympic triumph in London 2012.

On our side, 2013 was a good year for the Promota Events. One of our sister companies managed to host its third Uganda Investment Convention, attracting more than 1000 people. Among the many dignitaries who attended was HE Edward Ssekandi, Vice President of Uganda, Lord Sheikh, government ministers and an array of investors interested in the East African market.

I would like to wish you all, dear readers, a very successful New Year, which must be preceded with positive inspiration and vast amounts of courage to pursue your dreams to their full realisation.

And as our editor Isabelle urges us often, let Love be your guiding light in life, and all will turn out fine and for the best! Think positive, be positive!


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